Kate Glaser - Our Featured "Empowered Woman"

Diana Herbert

      Meet Kate Glaser, our featured “Empowered Woman”.  Kate is as gracious, kind, and passionate as they come.  She lives her life to serve others and does so with a humble heart that leaves you feeling hopeful.  Her role within Make-A-Wish Foundation helps to change the lives of children who need hope and support in fighting life-threatening illnesses.  Her experience in journalism and on-air reporting has given a voice to those who have important messages to share with the world. Outside of her professional careers, she also participates in many other charitable activities and organizations.

      When you meet Kate, you feel her passion for giving back to others and the community.  This woman has an incredible amount of love in her heart and I think we can all agree that we need more of this in today's world.

      Kate recently brought two beautiful twin babies into this world and will now continue her legacy of caring and kindness through them.


Tell me a little about how you got to where you are today in your career/personal life. 

      I lead my life through passion and devotion. I have always been passionate about the power of journalism. It provides a voice to the voiceless, so when I was in high school I began my career in print reporting working for the Tonawanda News as their youngest contributing writer. I knew I craved more meaningful contact with those I was interviewing, so I switched my focus over to television reporting and that began a nearly eight year journey with broadcasting.
      I attended Buffalo State College, earning my bachelor's degree in Broadcast Journalism with a concentration in International Studies. During my college years, I also worked full time at News 4 Buffalo / CBS as a producer behind the scenes. It was through that opportunity that I knew on air reporting was where I wanted to be. I left News 4 to pursue an on camera career with YNN-TV, a 24-hour news channel. I covered all shifts in various areas of Western New York, including Buffalo, Batavia and Rochester. For more than three years I reported on breaking news, including crime, court cases, and light hearted stories. While it was an extremely tough career with long hours, and strict deadlines, I was able to build a network of connections in the community and learned so much about my capabilities. I felt unstoppable, however, I knew the pressure of television news was wearing on me. I also met my now husband, Brian, and knew my heart was pulling in the direction of starting a family.
      I began volunteering with Make-A-Wish, writing stories about wish families and the hardships they faced. I was so passionate about helping this meaningful organization that when I heard about a position opening up in the Marketing / Media Relations department, I jumped at the opportunity to apply. I have been with Make-A-Wish since 2013, managing all of the marketing and media needs in the 17-county territory of Western New York.
      While I am busier now than when I was a television reporter, I find that I have a better handle on work life balance. Not only that, I also am making a major impact on the lives of children faced with life-threatening medical conditions here in our community.  
I am married to the love of my life, and we just welcomed our twin babies in September - a boy and a girl. We also have two rescue dogs, and adopting them lead to my involvement with a local animal rescue, Diamonds in the Ruff, where I volunteer on the side.
      Besides work, and spending time with my family and friends, I am an avid runner, completing two half marathons in the past two years, and I enjoy supporting local charity and networking events. I love my hometown and I am proud to call Buffalo home.

Why did you choose your current profession?

      I was ready to make a meaningful difference and I have always been passionate about children's causes. I knew of Make-A-Wish but never fully understood the incredible ripple effect until I witnessed the power of a wish. Wishes change lives, and they are not only transformative, they are life changing. I have heard firsthand families and children say the wish was life saving. It's amazing, and I am so blessed to be even a small part of making a wish happen. On the side, I am a volunteer Wish Granter for the mission, directly helping to grant wishes with other volunteers. Currently, I am working on a wish for a young girl who is faced with a leukemia diagnosis. She is headed to Walt Disney World after her chemotherapy treatment is finished. Her one request is to swim in the pool for the first time in four years.

Read about this wonderful organization and consider making a donation!


Who has been your biggest supporter and how?

      My biggest supporter is my husband. He is my rock and is always willing to stand beside me. Last year he nominated me for Buffalo Business First's "30 Under 30" award, with the help of one of my colleagues. Even though I was honored to be inducted, I truly feel as though he deserves praise for how much he does for others, beyond what I do. With his support, I am able to chase my dreams, and he encourages and helps me each step of the way. I am so inspired by his selflessness.  He is also the best dad to our twins.

Who has been your biggest inspiration and why?

      My biggest inspiration are the wish children and families I serve on a daily basis. The children are wise beyond their years because they are forced to deal with unimaginable obstacles. They handle their challenges with strength and grace. I am so grateful to get to know the families, and bring them the gift of a wish. It's a mission I will always stand in support of. I believe in it wholeheartedly.

What does being empowered mean to you?

      Being empowered is finding strength from within that is fueled by grace, devotion and passion. I am empowered by the positives I witness around me, whether it be at work or in my personal life. I am even empowered by the obstacles I face and others face. Making a meaningful difference in this community is what empowers me to keep going, even when I feel as though I can't. I hope my actions inspire others to stand up for what they feel they are passionate about.

What is one message you would like to give to other women?

      In a world where women are often times belittled, or made to think they can't accomplish their dreams, believe that you can push to great heights. And love yourself... every bit of yourself. Self love is the most important part of happiness. When you love yourself and shine confidence, others around you will take notice and love you for you.

Do you have a quote that has stuck with you throughout your journey? 

"Anywhere I see suffering, that is where I want to be, doing what I can." ~ Princess Diana
      This rings true for every life decision I have made. Whether it be working for Make-A-Wish, volunteering for a local animal rescue that assists abandoned and abused animals, traveling to Africa for a missions trip to assist children who are orphaned due to the HIV / AIDS epidemic or even helping my church fill shoe boxes with toys / goodies for children in third world countries so they can experience the magic of the holidays, I live my life for others and will continue to do so.

How do you view style and fashion in your daily life?

      Working in the news industry I became more interested in fashion and the latest trends. I don't spend money at high end stores - I am a bargain shopper. This is why I love boutiques, like Empower Boutique, that bring high end fashion from cities like New York and LA to areas  like Buffalo. I also love thrift finds, so I often visit Second Hand Chic in Williamsville or I like to support small businesses like Blush Buffalo. I prefer to invest my money in the local economy. My guilty pleasure is getting my makeup done. Though I don't do it often, I have a few makeup girls I go to if I am headed out to a party or networking event.

Kate is wearing our Burgundy Off Shoulder Lace Trim Top


Who thinks these absolutely beautiful babies are going to continue to give back and do great things in this world with such a great mother to look up to?


  • What a beautiful article! Kate, you truly live your life to serve others. You are an amazing woman! You are an inspiration to so many! I am so proud of you!! Keep doing great things.

    Lori M

  • I Could not imagine a better article about the bright light Kate is in the world. I have had the pleasure of knowing her in personal and professional aspects of my life and I could not be more blessed for it. She is a wonderful inspiration to the community and all organizations she represents. I wish all the best for her beautiful family!!

    Melody Simmons

  • Beautifully written (as always), Kate! So thankful to have such a wonderful influence in my life who inspires me daily. Hope you, Brian, the doggies, and the babies are well!

    Bridget Scott

  • Kate, you inspire me! You are the hardest-working person I know. And you have a heart of gold. Wishing you continued success in your career and with your beautiful family. God bless!

    Sarah McGowan

  • Kate is truly an intelligent, beautiful, caring and brilliant woman whom I am blessed to know! She is a good friend to my daughter and it is always a pleasure to see here!! I wish her continued blessings and success in her goals, her career, her love and her wonderful family!!?

    Sherry J.

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